With nearly everything being available on the Internet nowadays, printed media seems to be quickly becoming obsolete. Major consumer magazine companies are experiencing trouble and a downturn in sales, but is this an indicator that printed magazines are a thing of the past?
Despite the turmoil that major consumer magazine companies are experiencing, reports indicate that small magazines and the brands surrounding them are flourishing.
“Publishers are getting savvier about targeting the most specific audience they can find, and publishing accordingly.” said David Pilcher, VP of Sales and Marketing for Freeport, in an article by Folio.
Let us help you take your magazine business farther with our renewals and billing efforts, fulfillment management, and other operations options. We also offer circulation marketing options to help you reach your entire audience. Start today by contacting us at 305-978-3796.