Starting a Magazine
Similar to any business venture, beginning a magazine takes a considerable amount of forethought, energy, and ingenuity. In order to be successful in the print world, you have to come up with an idea no one has done before, or improve upon the current publications that dominate the circulation. First and foremost, some financial capital is necessary to jumpstart your magazine. From there, creating a magazine predictive model and establishing who your audience is are crucial components. Create an editorial calendar and determine when your specialty issues will be coming out. Finally, ensure that you have the proper original copy advertorial copy ratio necessary to attract readers and stay afloat financially.
Basics of Magazine Distribution
Ultimately, the tendency of a magazine to sink or swim hinges upon smart distribution. If you are not reaching the right readers it will not matter how many great articles you have. You can trust the team at Circ Sense to help you find the right distribution for your publication. Our team members have a cavalcade of relevant industry experience to help you catapult your magazine to the upper echelon of success.